Manufacturing companies are facing many challenges today, such as rising production costs, inflation, and changes in energy prices. Fortunately, there are also huge opportunities for growth, thanks to digital transformation. In this article, we will answer the following questions: What are the applications of artificial intelligence in production? Where can […]
Category: Sales
B2B (Business to Business) sales involve the sale of goods or services by one company to another. This type of activity is distinguished by larger transaction sizes and sales volumes. In B2B, it is essential to have a thorough understanding of counterparties – their needs and challenges and the industries […]
Definition of the Customer Journey: Customer Journey, also known as customer path, is a marketing term for the journey of prospective and current customers through all touchpoints with your brand. A Customer Journey is an idea that you visualize by creating a Customer Journey Map. In the form of an […]